Magazine Analysis: Rolling Stone

Image taken from foliomag.com

Thesis:

Rolling Stone is a multimedia magazine that basis its content about music, movies, politics, and culture. It began in 1967 by Jann Wenner, who is still the editor.

Five Facts:

Rolling Stone features an article about "The Truth About The Tea Party"

Triune Brain:

Limbic: Rolling Stone has advertisement on, if not, every other page. They use pictures in their political cartoons, which make us laugh.

Neocortex: The magazine is in print and the articles are often about interesting political subjects that require you to use your neocortex.

8 Trends:

Epistemological Shift: Rolling Stone sometimes places images next to their articles making there a constant shift from word to image.

Technological Shift: The magazine is in print, but can also be found online.

Aesthetic Shift: Rolling Stone has its own website, twitter, facebook, and blogger making it a convergent media.

Discursive Shift: Rolling Stone is a subjective magazine, they are not afraid announce their own opinions.

7 Principles:

Production Techniques: The words used, images, cartoons, topics and videos (at their web site).



Own Meaning: They encourage readers to create their own meaning about the topics they discuss.

Emotional Transfer: Their is and emotional transfer with some of the politic topics talked about, such as the Tea Party.

29 Persuasive Techniques:

Humor: used often in cartoons or advertisement.

Beautiful People: Beautiful people are easy to find in the advertisement, but in some cases they have beautiful people in their article pictures as well.

Symbols: In the pictures/cartoons.